Case Study: The Energy Industry

As part of our ongoing series of sales case studies; today we present:

Industry:

Energy Industry

End Buyer:

CHEVRON, Refineries

Goal of the event/promotion:

Promote Safety and Wellness

Type of event/promotion:

On-going promotion within organization

Strategy:

Wanted a practical product that directly tied into safety & wellness program. The product must be used and seen as an important part of Chevron’s initiative to protect their employees on a regular basis.

Product Solution:

Lip balm with SPF, hand sanitizer, sunscreen lotions
and travel kits.

Results:

Chevron’s safety groups especially like the sanitizer – they have reported that regular use has lowered sickness and employee sick days.

That is good for several reasons: it keeps their production lines running
smoothly, reduces accidents and errors and improves moral/productivity.
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